#47: An Effective Fundraising Strategy Starts With These 7 Steps [Podcast]

Joel Kessel Interviews Mary Valloni on "Conversations on Communications"


The one word that strikes a definite chord with any nonprofit organization.


The one word that is commonly uttered when said nonprofit discusses its fundraising.

Fundraising does not have to be frustrating as we learn on this episode of Conversations on Communications.

Before ever making the ask, there’s a lot of planning and preparation that needs to occur to increase your success rate.

Take it from a pro.

Mary Valloni is the author of Fundraising Freedom, a book that helps nonprofit leaders act, speak and think without holding back. She has a passion for people. And is a natural optimist with a mission to encourage and inspire others to give and serve.

After raising millions of dollars for nonprofits like Special Olympics, the ALS Association, and the American Cancer Society, Mary pursued her dream to serve nonprofit leaders through her company, Mary Valloni Consulting.

She  shares the very same system that propels previous fundraising efforts to success. It involves 7 steps she’s encapsulated in one word: FREEDOM.

Enjoy these points in our conversation and how you can achieve Fundraising Freedom.